How to Buy a Solo Ad

1)  To begin your solo ad campaign, make sure you have everything ready. There's no point hunting for solo ad sellers if you don't have your funnel ready. So we need

  • The optin page: your optin page is in place to traffic to.
  • Click tracking: use a click tracking service to determine how many clicks are actually being sent to your offer.
  • Sales Funnel set up: the least amount your funnel must include is an optin page and a POP (Post Optin Page, sometimes called a Thank You Page). The POP is extremely important page for the reason that a subscriber has just taken action and opted in to your list.
  • Autoresponder pre-schedule emails: the substance of the autoresponder emails will fluctuate with the landing page you've created.
  • Email swipe: this is a sample email that you will give to the solo ad seller

2)  Once you have everything ready, it's time to find solo ad sellers for your offer, product or service.

3)  Make contact with a solo ad seller who is willing to send you click within an agreed timeframe. Most sellers will need a payment straight away, mostly via PayPal. Most sellers have several click packages; for instance one may be 1000 clicks at 45 cents a click. So the total you have to pay is $450.

4)  Most sellers will also request the optin page URL so that they review it before they obtain a payment from you. Perhaps they may not like it and don't want to email their list about it. They are normally terms and conditions under which solo ads are accepted

In fact, some sellers will also evaluate your optin page for free and give you ideas for enhancement. There is a great deal of factors that determine conversion rate of an optin page. Headlines, CTA, colors, background all play an important part in the overall impression of the opt in page. You ought to always do your best to improve your conversion rate.

5)  After you've made payment, you will send the email swipe to the seller and establish repose with them. It's always good to chat with the sellers. Most are experienced and have been in the email marketing business for some time. This can lead to other opportunities, so keep your communication channels open.

6)  The majority of them will provide you a tracking URL to verify the results in real time. That page will include the stats of your solo ad.

Attributes Of the Best Solo Ad Providers

There are plenty of solo ad sellers particularly in the internet marketing niche, so here are some items to be aware of so you can identify the best ones to use

Tier-I Traffic

This is one of the principal aspects of buying a solo ad. You want sellers with at least 80% Tier-I click. The rationale for that is straightforward: People in Tier-I countries are much more qualified to buy your products and or services. Tier-I countries include these five countries: United States, United Kingdom, Canada, Australia, and New Zealand. Naturally, this doesn't matter if your intended market is a different country.

Delivery Time

You desire your clicks to be delivered on time. If you're promoting a product launch that's running from April 5 to April 10 and you place an order for clicks on say, April 1st. If the seller delivers clicks on April 12th, then it will be devastating to your campaign.

Many sellers maintain a stringent mailing calendar and they will inform you if they can drive traffic in the requested timeframe or not.

Response Time

Solo ad providers who are professional in their business will be prompt in replying to questions and requests. However, a good time-frame to expect a reply is normally 2 – 3 business days. If you get a reply within that time-frame, you can be sure that they are serious about their business. It also depends on the number of clients the seller may have on their list as well.

Good Reviews

With the commencement of marketplaces and networks in the solo ad industry, verified customer reviews, especially good reviews really add substance to your campaign.

Reviews are important.

Most of the marketplaces will have evaluations of solo ad sellers from many buyers. And it's important to browse through the reviews ahead of placing an order. If you're visiting a website of a seller, then read through the testimonials to see who you are dealing with. If they don't have any testimonials, then move onto one that does.

If you're buying solo ads through Facebook groups, then pay attention to sellers who have numerous testimonials from buyers. Many buyers will also state whether their ad purchase resulted in actual sales or not. They're the sellers you want who can drive sales.

When to Use Solo Ads

Solo ads must only be utilized to drive traffic to optin pages. In fact, be careful when you request promoting a sales page of an affiliate offer and also to my own product's sales page –they may well be refused.

The reason is plain – Solo ads just work more efficiently with optin pages.

The subscribers on the seller's email list are accustomed to receiving giveaways and they don't mind entering their email address for something they might value. The result is a higher conversion rate for you and the added approval from the seller in the email also greatly assists your campaign.

Why use Solo Ads?

Conversion or ROI is vital to the success of your business. You need the best conversions for the money you spend every time. Rather than experimenting with a lot of traffic sources – remain faithful to one resource that works for you.

There are many reasons why Solo Ads convert better than alternative traffic sources

Recommendation from the seller

Email lists are like your personal network of people. You have a connection with them.

Your subscribers become enthusiastic when they receive your emails. They know who you are and they are on your list for a reason. They appreciate you and what you offer. They have given you their approval. If they haven't, they would most certainly unsubscribe.

When you send an email recommending an optin page to your list, their normally get excited and when they click the link, they are already expecting to see an optin form on the other side.

Pre-Sold

The e-mail swipe that you send out to the seller will certainly have some information concerning you and also your deal. So individuals reviewing that e-mail will certainly be pre-sold as well as prepared to do something about it when they click the web link because e-mail.

That's why e-mail swipes are essential. Obviously, it goes to the discernment of the vendor to change the swipe due to the fact that they need to blast it bent on their checklist. If you intended to acquire a solo advertisement from me, I would certainly inspect the message of the swipe; modify it since I have my very own means of speaking with my checklist, then send it out.

All the same, the e-mail pre-sells your optin web page to a group of starving details applicants. Which brings me to the following factor...?

Considering that the seller is utilized to sending solo advertisement e-mails to his listing and also each solo advertisement e-mail includes a free gift, the vendor's e-mail listing is currently used to just what they are entering.

Which ways, when they see your optin web page, they will be greater than satisfied to offer you their e-mail address? They have actually been doing this for a long period of time as well as they do not mind.

Sales Funnels That Work Amazing with Solo Ads

Solo advertisements function well with certain sales funnels. And also considering that there's cash included, it is necessary to get the essentials right. Although I have actually experimented with solo ads, I have actually recognized that there are 4 kinds of funnels that function really well with solo advertisements

1). Clicks to optin web page - POP with free gift and also pre-selling an affiliate deal - Free gift in the very first autoresponder as well as advertising the affiliate deal future emails.

2). Clicks to optin web page - Direct via link to affiliate offer - Free gift shipping in the very first email as well as advertising affiliate deal in future emails.

3). Clicks to optin web page - Branding on POP with video clip as well as free gift shipping. The POP will advertise your very own product/affiliate item using the free gift. - Free gift shipping in the initial emails and also acquire your personal offer in future autoresponder e-mails.

4). Clicks to optin web page - your very own item's sales web page - Free gift distribution in the initial autoresponder as well as your own offer in future autoresponder e-mails.

Solo Ad Directories and Marketplaces

Buying and selling solo ads. In the not so distant past, Google search was the only optin. Thankfully, things have advanced and there are so many solo ads sellers in countless niches out there. All we have to do is find out where they are.

You can both visit a marketplace, or a FB group, or locate solo ad sellers individually. All these marketplaces are really straightforward to get started with. You basically create an account and then surf the listings for solo ad sellers, and send off your order. If you're a seller, then signup and create you're listing.

Charlie Page: Directory of Ezines

The Directory of Ezines have been a useful tool for countless online marketers in their business. The fact that you can access a large email database of many members of the directory is a big help already. This only means that if you are part of the membership, you will have access to a huge amount of valuable information. You can choose any particular niche from which you will get all the information you require.

For anyone who is interested in intensifying their marketing strategy, Directory of Ezines is a really effective resource. Many people have successfully benefited from utilizing the directory for their business. There are literally hundreds of testimonials and recommendations for the DOE. Therefore if you are looking for professional expert marketing strategies, then this could be a perfect solution for you. And along the way, you may realize that it has provided exactly what you need for your profitable online venture.

 

Source : articlesbase.com

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