This article is developed from my qualitative research conducted in various areas of Dublin to get knowledge on most popular and appreciated childrens scooters in Dublin and what makes these scooters the most liked once. Sampling was performed by collecting data from 20 parents who purchase childrens scooters from 10 stores in Dublin. The results indicated that Y Gliders 3in1; Y Flikers sports series and air series of Yvolution are most popular in people's viewpoint providing exceptional comfort and safety competencies for children.
Research Aim
The research aim to conduct a qualitative research for gathering data about most popular childrens scooters in Dublin in viewpoint of customers making purchase
Research methods
The qualitative research method adopted was interviewing randomly sampled 20 customers whom were parents purchasing childrens scooter at 10 stores in Dublin. The interview transcripts were recording for developing results and make conclusion.
The interview questions were: -
Q1) What is the age of your children?
Q2) Why do you prefer to buy a children scooter for your children?
Q3) What are the most popular brands for children scooters in Dublin?
Q4) Which brand do you prefer and why?
Q5) Which children scooters are your option?
Q6) Which scooter did you purchased for your children?
For the analysis the data collected was divided on the basis of children's age for whom their parents were making purchase of childrens scooters.
The divided groups were
-
Parents of children between 3 to 5 age group (7)
-
Parents of children between 5 to 7 age group (10)
-
Parents of children above 7 years (3)
Research analysis and results
Parents of children between 3 to 5 age group (7)
There were 7 parents purchasing childrens scooters for their childrens at 5 stores. In viewpoint of these parents the Disney, Yvolution, EVO and STUNDED are most preferable brands for choice of children scooters. The children scooters are considered as most skill developing toys that offer health benefits.
Parents of children between 5 to 7 age group (10)
For the children between age of 5 to 7 years the 8 parents among all the brands preferred Y Gliders 3In1 as a complete scooter for their children that provided health benefits like learning skills, brain development, co ordination practice and motor skills. These childrens scooters of Yvolution were first preference of parents among various options available in market.
Parents of children above 7 years (3)
The Yvolution Sport series, Stunt XT scooter and Yvolution air series was choice for children above 7years age. The parents considered these children scooters as brain developers, cardiovascular instruments and driving skill developer to let children develop multiple skills from one amusement toy.
Conclusion
This qualitative research indicated Yvolution as most preferable brand for childrens scooters in viewpoint of parents in Dublin area. The Y Gliders and Y Flikers of Yvolution are most liked childrens scooters that provide health benefits and brain development qualities to their children.
Source : articlesbase.com
0 comments:
Post a Comment