Search Engine Optimization is the cutting edge tool for online marketing that is a lot more than your own website. It is all about more than your website.Optimizing content on external properties helps boosting your organic presence. Don't limit strategies to your own website as this is the era of social media and websites such as Pinterest, Tumblr and many more that increase the chance of your web pages being visible on the top positions of search engine result pages. Top 10 SEO companies strive to provide their clients with great returns.You need to optimize your website for these websites as well. Some important external properties are listed below:Social profile:Optimizing social profiles is crucial to make your marketing campaign prosper. Having profiles on social networking sites plays a significant role. You might have observed that whenever you enter any query in the search bar, it brings out two or three facebook or twitter pages on the top positions. Major search engines have started giving importance to the content contained by social networking site pages. Create and optimize your profiles on Facebook, Twitter, Pinterest or Yelp that is business listing site. Top 10 SEO companies work for the same to get good results. For instance, you can include your brand name in user name for Pinterest profile or even create brand related boards that could show your products and services.
Optimizing Yelp:Yelp affirms your brand messaging with potential customers. Using Yelp, you can drive people to your profile and can encourage them to review you. If you are providing great services, then you may get great reviews that will in turn improve your online reputation. Optimizing Pinterest Boards:Many marketers leave this crucial step. Optimizing Pinterest boards not only increases the chance of you being on top but also highlights your website within Pinterest. You need to create a board on the topic that you want to rank and if the board already exists then you can see for what keywords they are being ranked by plugging the URLs in SEMrush. The description should include the targeted keywords. Optimizing Youtube:Raise your brand awareness by creating channel on Youtube. Optimize the same not only for search engine pages but also for the better position within Youtube. Create video and transcript the same to description. Don't forget to put targeted keywords in title and group videos into single playlist.Use anchor text links t link from the videos of your website.
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