Business promotion has changed a lot over the years but what has not changed is the widespread usage of the emails for official correspondence purposes. They are still one of the most popular and favored medium of customer engagement among several business entities and has helped in changing their business fortunes drastically. If you are still unable to make effective use of the emails in your business promotion and marketing activities, here are the few quick tips that can help you in making the most out of your email marketing strategies through this MailChimp email software. Try to practise these brilliant email tips that can eliminate the use of conversion rate optimization services by your business entity.          

1. RSS to email approach- Getting engaged with your customers on a regular basis is a herculean task as not many people are enthusiastic about reading your blog posts on a regular basis. To resolve this crucial issue, you need to utilize the services of RSS by subscribing your customers to your blog posts through the use of emails. 

2. Utilize the services of Chimpadeedoo app- If you want to enjoy seamless connectivity with your customers, you need to download this free of cost app known as Chimpadeedoo. This amazing app helps to collect the email addresses of your MailChimp lists even without the requirement of an online internet connection. With the help of this wonderful app, you can effortlessly work across multiple workshops, classes or can also add people to your email list.

3. Track the location and area of your targeted customers for better engagement- Geo targeting of your customers is very important as it helps companies to build promotional strategies according to the location, region and preferences of your customers. Once, you have prior information about the geographical location of your customers, it would be easier for you to target your customers effectively for better conversions. You need to keep a track of the areas and regions of your website which are being clicked by your customers through the use of an effective click heat map tool like Mocking Fish.           

4. Learn to make use of customized emails- Email customization can play an effective role in grabbing the instant attention of your targeted customers towards your promotional offers and online store. This mind blowing facility of customizing emails are provided by this MailChimp software for boosting your chances of sales and business growth. Furthermore, you need to implement A/B testing on these promotional emails for getting maximum business results through them. Learn to be more engaging with your customers through the help of personalized shopping offers, deals and "thank you" messages.            

With a quick look on these wonderful email marketing strategies, you can effortlessly create a niche place among your business rivals to make a significant business turn- around without paying a hefty amount to any conversion rate optimization services. Always remember that "emails are still one of the tried and tested medium of conversion rate optimization".

Source : articlesbase.com

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