When you go for a job interview, you are required to act in a certain manner and look a certain way. Everything from what you have studied, what experience you have had, what you believe, how you speak to how you dress on that particular day matters. All these things are carefully constructed in a way to present you in a favorable light to the panel of interviewers. You tell them what you can offer to their company or organization and the panel then decides if you are well suited to the company's needs. In exactly the same way, a product is proposed in a business market. Everything from what the design is and what the product does to how affordable it is and what your business ideology is directly and indirectly affects the sale of the product. Using this approach, entrepreneurs can break down starting a business or setting up one by dividing it into different parts that need to be in congruence with the vision of the said company.

The first step towards setting a business is to write down your company's vision and mission. Based on this, you will decide what values you want to follow and how to go about marketing your product. Since communication knows thousands of different channels in today's world, many people forget the importance or the necessity of some basic marketing strategies. Even though, most advertisement today

is done online on social media and through websites, we should not disregard the good old way of marketing through ads, newsletters, business cards, televisions ads, etc. When you go back to the basics, you realize that the first impression of your company and ethics will be the last impression for your potentials and clients, especially since these days, consumers are faced with hundreds of choices every day and they eventually choose the one that really stands out in terms of design, affordability, accessibility and more than that, exactly what the product has to offer to them personally. In a survey, it was found out that most advertisement emails only receive 20 to 30 seconds of a user's attention.

The old way of getting your customers in touch with you is through the business card. There are many ways in which these cards must be carefully scripted and designed to make them appealing. We suggest choosing a good printing company that offers personalized solutions. It is important that the card itself is made of good, sturdy material and is not likely to get crumpled. Make sure that the information is also clear to read and it isn't too cluttered; much like designing a PowerPoint presentation for clients. The best thing to do would be to hire a designer that understands your company's vision and portrays this image effectively on the card. These companies can be found in large number, especially in areas like the Middle East; business card printing Dubai proves to provide reliable and innovative solutions to the business card design problem. In making a lasting impression, entrepreneurs need to re-weigh the necessity and importance of old time solutions.

Source : articlesbase.com

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